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Difference Between Customer Care and Customer Service

April 17, 2011 Posted by Clarisse

Customer Care vs Customer Service

Customer care and customer service is all about thinking of the welfare of the customers. These two are always present no matter how large or small a company is. Companies are always striving in providing good care and service to their clients.

Customer Care

Customer care is the kind of approach a company does in winning and maintaining clients or customers. The most vital method of any company is staying in business. They put customers at the core of all activities, this can be seen by giving quality service, price and item differentiation. Customer care is keeping customers informed, making an avenue for complaints and give them some opportunities. In short, this is their way of listening to them. In order to achieve customer satisfaction, all their plans evolve on the customer’s satisfaction.

Customer Service

Customer service is a method when the company deals with its clients. This is most apparent in sales and post-sales service. These are design to improve the stage of customer satisfaction (the feeling that the service or item has reached customer expectation). This method has the commitment of giving significant services to internal and external customers. This includes attitude, knowledge, quality of service and technical support.

Differences between Customer care and Customer service

Customer care is focusing on customers in making them satisfied and knowing their interests while customer service focuses on the jobs involved when servicing customers rather than their needs. Customer care centers themselves on long-term gain and income implications while customer service is more of the cost related to the customer’s requirements. Customer care is more of a supportive management, where procedures are pretty essential in encouraging responsiveness to client’s needs and find methods where management can support in achieving commercial goals; Customer service is a hierarchal management that follows procedures and strives to meet administrative and technical requirements.

Therefore, customer service is part of customer care’s ways in reaching customer’s satisfaction. Without the two, there will be no harmony in business since companies are more focused on gaining without even thinking of the client’s welfare. Customer care is always practiced in every company and should always be prioritized.

In brief:

• Customer care pertains to the activities done to achieve customer satisfaction

• Customer service is the method used to attain satisfaction.

• Customer care is more of support management while customer service is for hierarchal management and customer service.

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Filed Under: Marketing & Sales Tagged With: Customer care, Customer care center, customer satisfaction, customer service

About the Author: Clarisse

Comments

  1. RECHEAL NAKYEVUGA says

    August 9, 2017 at 12:20 pm

    Thanks for that owe some answers.

    Reply

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